Houston Digital Signage Solutions

Digital signs are helping companies and organizations communicate relevant information to their customers at the right place and time. Whether it is at the automobile dealership, restaurant or in a business, digital signs use compelling displays of video, text, and graphics to inform, educate or promote. With Tracourt Digital Signage platforms leverage the powerful HD media technology to help you "talk" to your customers in crystal clear display quality at a significantly low cost of implementation.

Tracourt offers low cost, relevant and engaging communication platforms with high impact, rich-media presentations across a network of customer-facing digital signage screens.

According to the SBA (U.S. Small Business Administration) businesses that "choose to enhance their signage with an electronic message display...typically see an increase in business of 15% to 150%." Even using the smaller number, if a business generating $1000 daily in revenue adds an electronic messagine centre, a 15% increase is another $150 daily in revenue. That translates to $54,600 per year. It's been said in retailing, "the last dollars are the best dollars." That means that each additional customer adds a greater marginal percentage of the business's bottom line profit.

Digital signage is remotely controlled distribution and playback of digital content across networks of displays. It is used for delivering visual messages at point-of-purchase, or at any other public venue.

Digital signage delivers what marketers are looking for today: fine-grained targeting, consumer attention, accountability and measurable Return on Investment. Digital signage is not TV. It is a new and unique medium that combines the power of mass media with the precision of niche marketing. It provides direct communication with consumers at point of decision, where the viewer is either waiting for service or looking for the right product.